The Price Is Right (Maybe)

The television game show began in 1956 and still airs today. Contestants on The Price is Right guess retail prices of products from cans of soup to cars and vacations.

The show works because most people do not have a good idea of what the prizes cost. From the flashy cars to the cruises, most players end up wildly incorrect about the prices.

But it’s not just television.

We see others with high-level careers, mansions, luxury cars, the latest purse or watch…and we compare ourselves to them. Too often, we neglect to ponder the price. Not the retail price per se…but the price in terms of study, sacrificed social time, multiple failures, hours worked, the loss on privacy, trade-offs in relationships, or even strained physical and mental health.

Psychologists call this imbalance the Comparison Fallacy. We too easily look past our own talents, priorities, and goals and become distracted by the accomplishments of others.

Yes, the benefits may appeal to us, but are we willing to pay the price? If not, then wish the person all the best. If, on the other hand, the cost (work, study, sacrifice) aligns with your goals and values, then redouble your efforts and get busy.

Is your price right?


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