What’s the Number?

There’s that number.

The one that makes every highlight slide. It began as a good number and with very good intentions, but became something that no one with even a week’s experience really believes. It makes some people laugh inside and others just roll their eyes.

The number should have an asterisk with a lengthy footnote, but adding one would require those who know to be honest with those who don’t. And while those who don’t keep signing the paychecks, the asterisk will not appear.

So there’s that number.

Does your company have a number? What if you added the asterisk?


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